This comprehensive webinar looks at how your business can take advantage of social media, and its importance as a tool for customer acquisition and retention. 

Step by step, proven best practice guidance for using Twitter, Facebook, LinkedIn, Google+, Pinterest, blogging to generate return will all be looked at in-depth.  All theory will be supported by up to date case studies which will enable you to emulate their levels of success.

The webinar covers:

• How to align social media with your business plan

• An overview of the core popular social media platforms and tools

• Developing a social media strategy

• The 4 Cs leading to Conversion

• Monitoring and exploiting trends

• Identifying your key audiences online, and how to reach them

• Measuring sales and ROI

DATE:

9th July 2019

TIME:

10.30am to 12.00pm

DURATION:

90 mins

VENUE:

Online

TRAINER:

Katie King is a recognised digital expert, as well as being an accomplished and engaging speaker, trainer and consultant.  Katie has a marketing and consultancy career, which spans 29 years.  Katie is a regular international speaker and a frequent commentator on BBC TV and radio.  She has also delivered two TEDx presentations.