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This comprehensive webinar looks at how your business can take advantage of social media, and its importance as a tool for customer acquisition and retention. 

 Step by step, proven best practice guidance for using Twitter, Facebook, LinkedIn, Google+, Pinterest, blogging to generate return will all be looked at in-depth.  All theory will be supported by up to date case studies which will enable you to emulate their levels of success.

 The webinar covers:

  • How to align social media with your business plan

  • An overview of the core popular social media platforms and tools

  • Developing a social media strategy

  • The 4 Cs leading to Conversion

  • Monitoring and exploiting trends

  • Identifying your key audiences online, and how to reach them

  • Measuring sales and ROI


90 mins

 VENUE: Online


Katie King is a recognised digital expert, as well as being an accomplished and engaging speaker, trainer and consultant.  Katie has a marketing and consultancy career, which spans 29 years.  Katie is a regular international speaker and a frequent commentator on BBC TV and radio.  She has also delivered two TEDx presentations.

 COST: Member: £95/Non Member: £140

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Later Event: July 11
Cannes Condensed 2019