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News
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Guardian Marketing Issues Column - 14th May 2012
David Harris, Executive Creative Director, Wunderman tells us to "Do Something Different Everyday"
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Guardian Marketing Issues Column - 30th April 2012
John Shaw, Strategy & Planning Partner of Rapier discusses A Brand Paradox: Deliver More, Control Less.
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Why so little fmcg interest in Pinterest?
MAA Director & CEO of Initials featured in The Grocer on 31st March 2012.
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Lights, camera, business action plan
The UK's creative industries generate 8% of GDP, often through trade with the EU. But with the Eurozone in turmoil, should these businesses be looking to emerging markets for future growth? Sarah Parfitt reports.
Taken from The Guardian, Monday, 26th Match 2012
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Guardian Marketing Issues Column - 19th March 2012
Philip Penlington, Director of Fotorama explain why too may companies are in danger of underestimating sales promotion risks.
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Agency Selector
"Working with the MAA helped us to enhance our pitch process and further develop the working relationship between Marketing and Procurement.
Having the MAA in attendance at all pitches enabled another pair of impartial eyes to refer to - particularly helpful where there were two incumbents pitching."
- Martin Stead
Marketing Director, EDF Energy
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Agency Selector
"Working with the MAA helped us to enhance our pitch process and further develop the working relationship between Marketing and Procurement.
Having the MAA in attendance at all pitches enabled another pair of impartial eyes to refer to - particularly helpful where there were two incumbents pitching."
- Martin Stead
Marketing Director, EDF Energy
CLICK HERE to find out how we can help find your perfect agency
Agency Selector
"Working with the MAA helped us to enhance our pitch process and further develop the working relationship between Marketing and Procurement.
Having the MAA in attendance at all pitches enabled another pair of impartial eyes to refer to - particularly helpful where there were two incumbents pitching."
- Martin Stead
Marketing Director, EDF Energy
CLICK HERE to find out how we can help find your perfect agency
Agency Selector
"Working with the MAA helped us to enhance our pitch process and further develop the working relationship between Marketing and Procurement.
Having the MAA in attendance at all pitches enabled another pair of impartial eyes to refer to - particularly helpful where there were two incumbents pitching."
- Martin Stead
Marketing Director, EDF Energy
CLICK HERE to find out how we can help find your perfect agency
