The Marketing Agencies Association (MAA) is the trade body for forward-looking marketing communications agencies in Britain. As well as bringing together a co-operative of the best in British marketing agencies, we exist to support, promote and defend the interests of over 90 member agencies through comprehensive core services and platforms.
Expand the range of skills required in day to day account management
Enhance the skills required at Account Director Level
The Guardian Marketing Issues Column by Toby Moore, Director, Mesh Marketing
The Marketing Agencies Association has lambasted GlaxoSmithKline after the advertiser demanded that agencies pay to feature on its roster.
The Guardian Marketing Issues Column by Xanthos Christodoulou, Creative Planning Director Golley Slater London.
The Guardian Marketing Issues Column. Gamers as a Driving Force by Gareth Kane, Planning Director, Frontroom.
The MAA has opened enrolments for the 2014 Diploma in Integrated Marketing for agencies.
The Marketing Agencies Association this week issued its first-ever Census to members as it looks to build a detailed picture of the marketing agencies sector.
The new Pitch Watchdog service, launched by the Marketing Agencies Association last month, has created a stir in the trade press.
Starting next week the MAA is introducing a new regular email communication for members to keep them abreast of key marketing industry issues.
The Guardian Marketing Issues Column. Triathlon Boom Shows the Power of Success as a Marketing Tool by Edward Sinclair, Double Olympian, Director, Maximum Performances.