Marketing Agencies Association


Welcome to the Marketing Agencies Association

We are the UK's leading body for future-thinking marketing communications agencies

 

The Marketing Agencies Association (MAA) is the UK's leading body for future-thinking marketing communications agencies. We represent agencies led by entrepreneurs for entrepreneurial thinkers. We exist to help members to improve profitability, grow their new business, develop their talent, stay connected to the latest insight, and protect their business and IP. We represent more than 90 member agencies through comprehensive core services and platforms.

InFocus
New MD will take membership and services to the next level.

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MAA appoints Rebecca Crook as Managing Director

New MD to take membership and services to the next level.

InFocus
The 2018 MAA #DoDifferent Awards is open for entries.

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#DoDifferent Awards 2018 opens for entries

The 2018 MAA #DoDifferent Awards is open for entries from agencies.

Upcoming Events |

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06 Nov2017
Expand the range of skills required in day to day account management

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Excellence in Account Management (London)

Expand the range of skills required in day to day account management

22 Feb2018
A training programme designed to address the key issues highlighted in the MAA’s Agency of the Future research

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Excellence in Client Leadership (London)

A training programme designed to address the key issues highlighted in the MAA’s Agency of the Future research

05 Mar2018
Classic brand planning and the new behavioural big data led planning associated with Google

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Excellence in Strategic Thinking (London)

Classic brand planning and the new behavioural big data led planning associated with Google



Latest News |

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MAA appoints Rebecca Crook as Managing Director

MAA appoints Rebecca Crook as Managing Director

14 Sep

New MD to take membership and services to the next level.


#DoDifferent Awards 2018 opens for entries

#DoDifferent Awards 2018 opens for entries

05 Sep

The 2018 MAA #DoDifferent Awards is open for entries from agencies.


Cannes Lions - tech startups are challenging the agency model

Cannes Lions - tech startups are challenging the agency model

13 Jul

Agencies facing pressure from new competitors, warns Patrick Collister in Cannes 2017 round-up.


DigitasLBi and MAA unveil results of Collaboration Counts research

DigitasLBi and MAA unveil results of Collaboration Counts research

18 May

Collaboration Counts research busts key myths around agency/client relationship.


Client leaders encouraged to appreciate the importance of soft skills

Client leaders encouraged to appreciate the importance of soft skills

26 Apr

Soft skills and emotional intelligence come to the fore in presentation from The Caffeine Partnership's Louisa Clarke.


Agency Growth Driver Survey reveals profits increase

Agency Growth Driver Survey reveals profits increase

10 Apr

But MAA warns agencies that they are less valued in strategic terms in debate focused on improved profitability.


What does the agency of the future look like?

What does the agency of the future look like?

21 Mar

MAA Agency of the Future research shows UK agencies are optimistic and looking at the big picture


Exposure Digital wins #DoDifferent Agency of Year

Exposure Digital wins #DoDifferent Agency of Year

03 Mar

AMV BBDO, DigitasLBi, SapientNitro and Zeal Creative also big winners.


Marketing Agencies Association asserts role to “support and help in unpredictable times”

Marketing Agencies Association asserts role to “support and help in unpredictable times”

27 Feb

The MAA is to focus on key areas such as training, talent, and diversity in order to deliver clear benefits to its members.



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